The River

The River Nourishes and Guides Us to Help Us Find the Way

What are you feeding your mind?

May 26, 2026

A few years ago, I met a leader who looked successful from the outside. Good job. Good income. Good reputation. Yet in private conversation, he admitted something most people never say out loud: “I feel stuck. I don’t like who I’ve become.”

What followed was an honest conversation about what he experienced on a daily basis. He talked about constant negativity, doom-scrolling late at night, toxic workplace conversations, social media comparisons, and a steady stream of criticism he replayed in his head every day. Somewhere along the way, his mind became conditioned to expect frustration, disappointment, and failure.

His experience highlights an important reality for each one of us.  Our mind is not neutral territory. It is a success mechanism, or a failure mechanism, depending on what we consistently feed it.

Plastic surgeon and author Maxwell Maltz introduced the idea that the human subconscious mind operates much like a guidance system. It moves us toward the pictures, beliefs, and narratives repeatedly placed into it. The subconscious mind does not carefully evaluate every thought for accuracy or wisdom. It simply works with the material it is given.

In other words, what repeatedly enters our mind eventually shapes our identity, our expectations, our confidence, and ultimately our life.

If we do not like who we are, where we are, or what we are becoming, one of the first places we need to look is what we are allowing into our mind every day.

Consider some of the destructive inputs many people consume regularly:

  • Constant negative news cycles that create fear and anxiety.
  • Social media comparison that convinces us everyone else is happier or more successful.
  • Cynical people who criticize dreams, ambition, and optimism.
  • Gossip and workplace negativity that slowly poison perspective.
  • Entertainment centered on outrage, division, or hopelessness.
  • Self-talk filled with phrases like “I’m not good enough” or “I’ll never succeed.”

Over time, these inputs quietly shape our outlook. We become more fearful, more reactive, more insecure, more pessimistic, and less hopeful about the future. Eventually, we stop attempting things we are fully capable of achieving. We may even stop dreaming about a better life.

The good news is the reverse is also true.

Positive and constructive inputs can literally reshape the direction of our life.

Books can introduce us to wisdom we have never considered. Podcasts can challenge us to think bigger. Mentors can help us see potential we cannot yet see in ourselves. Encouraging friendships can restore belief during difficult seasons. Vision boards can keep us focused on our goals.  Daily affirmations can center us on what’s most important.  Faith, gratitude, reflection, exercise, learning, and meaningful conversations all strengthen the mind’s ability to move toward growth instead of retreat.

Even social media can be constructive when used intentionally. There are educators, leaders, teachers, and creators sharing wisdom, encouragement, and practical tools every single day. The key is intentionality. We must decide whether we are consuming content randomly or deliberately feeding our mind things that help us become wiser, healthier, kinder, stronger, and more hopeful.

Most people greatly underestimate the cumulative effect of what enters their mind daily.

One negative conversation may not matter much. One hour of mindless scrolling may seem harmless. One cynical friendship may feel manageable. But over months and years, these inputs compound. They slowly become the internal soundtrack of our life.

If you aren’t happy about where you are in life, change the conversation today. Change the books. Change the voices. Change the inputs. Change the habits. Change the environment.

And over time, we change who we are and what is possible in this life.

Want one place to start today?  Below are 6 affirmations I wrote down every day before work for the last 12 years of my career. Each morning I wrote them on a notecard and signed it.  Try these today, or make a list of your own and see how it changes your life.

  1. I eat right and feel great
  2. I exercise and have high energy
  3. I am positive and constructive in all I do
  4. I do the homework necessary to succeed
  5. I am constantly getting better every day
  6. I am 100% responsible for my life

Remember, your mind is always listening, and it operates as a guidance system.

The question is: what are you teaching it to believe?

Tony Thelen is the founder of The River Coaching and Consulting, LLC, in West Okoboji, Iowa. He works with executives, business owners, founders, and senior leaders to remove pain, anxiety, and stress to make room for one’s ultimate potential. Tony is also the author of Things We Desire – The Desiderata Turns 100. To learn more, visit www.therivercoach.org or contact Tony at [email protected].